VIRAL MARKETING

Inbox is now one recognised as the number one viral games agency in the UK. Already in 2007, we've won an NMA Effectiveness Award for Best Game and a Net Imperative Award for Best Use of Viral. In 2006, we won several viral awards for games like Viva la Volley, Freekick Fusion and Diary Defender. In 2005 we won an award at the NMA Effectiveness Awards for our game for Comic Relief. And in 2006, we won the Best Interactive Viral in the Channel 4 Viral Awards for Panasonic.

So if you're after a viral game, we are certainly worth speaking to. Just as Pringles, who appointed us to build a game to raise awareness of their King Kong promotion. The game was a huge success and was number one in the Viral Chart for over three months. The game has had over 3 million hits and it contiunes to rumble on.

As well as regularly topping the Viral Chart and also winning the 2006 Christmas Award, we have also launched our first viral film for Panasonic Viera TVs.

Viral may not be for every brand, but for those who use it wisely, viral activity can be an amazingly valuable tool. The key issue is knowing what works and what doesn't and balancing viral impact with a campaign that stays on brand. This fine balance has become an art and major brands are now investing heavily in viral activity.

Click on the image below to view all our viral games

So if you want a viral game, we can provide the right mix of creative, technology and viral magic. It’s a very effective route to create huge awareness and drive response. Not to mention the data acquisition opportunities.

Take a look at Inbox Games and if you want to know more, get in touch.